Start with the customer and work backwards. Those two things, passion and customer-centricity, will take you an awful long way. – Jeff Bezos
Just a quick note regarding the Advanced Medical Optics recall. If you use the multipurpose COMPLETE Moisture Plus contact lens care solution from Advanced Medical Optics this product may be affected by a recall. Check out the FDA press release, Advanced Medical Optics Announces Voluntary Recall of 18 Lots of Complete(R) MoisturePLUS(TM) Contact Lens Care Products Distributed and Sold in the U.S. to see if your product is affected by the recall or call 877-884-7779 for further instructions.